Jason has an extensive background in endurance sports. He was a recreational runner in high school, a competitive runner in college, and he also began racing triathlons while in college. Through his participation in athletics, Jason became fascinated with training theory which led him to earn his bachelor’s degree in exercise science. He continues his education today as he pursues a doctorate in kinesiology.

Jason researched the “best” way to maximize his own athletic performance by seeking out the top coaches and most popular literature on training. However, he found himself continually frustrated by the prevalence of unoriginal, belief-based, and/or illogical training methods and philosophies. It was this lack of evidence-based coaching that led Jason to focus on the intelligent application of basic scientific principles to training. Using this approach, Jason found his own racing performance to improve dramatically. This inspired him to take up coaching full time to help others achieve similar success and realize their potential.